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Meet Your Coach
Hi, I’m Kali Sterling. I’ve spent more than 20 years in the beauty industry, operating and mastering every business model imaginable—booth rent, commission, hourly, and salon suites—through hands-on, real-world experience rather than theory or textbooks. Along the way, I scaled my vision into multiple successful locations generating over $1 million in revenue. Today, I use those hard-earned lessons to help salon, spa, and barbershop owners implement proven systems, strengthen leadership, and create sustainable businesses.
If you are…
- Tired of long days that still do not feel profitable.
- Feel guilty taking time off because everything falls apart.
- Sick of repeating yourself to staff who still do it their way.
- You want retirement and family time but your business is holding you hostage
- Tired of being the only leader in the building or
- Just ready to take a weekend off to breathe…..
This workshop was created for you!
After just 4 sessions with me, you will walk away with…
CEO level
A CEO level way to run your business so it stops running you.
Simple structure
A simple structure that creates order, consistency, and accountability.
Clear direction
A clear direction for what to fix first so you stop feeling overwhelmed.
Weekly rhythm
A repeatable weekly rhythm that keeps the team aligned without constant reminders.
Work less, earn more
A realistic plan to work less and earn more going into 2026.
This is what happens when you stop winging it.
Salon, spa, and barbershop owners who were tired, overwhelmed, and ready for structure.
Freedom to Travel
“I used to work 60 hours a week. Now, I run my salon from anywhere and finally have time for my family.”
— Jasmine R., Detroit, MI
Less chaos. More control.
“Before Kali, my business only ran when I was physically there. Now my team knows what to do and I am not answering questions all day.”
— Eliana T., Dallas, TX
Salon Owner
Standards finally stick.
“I stopped repeating myself. We finally have standards. Clients noticed the difference immediately.”
— Lashawn P., Alpharetta GA
Salon Owner
Booked and profitable.
“I was booked and still broke. Kali helped me clean up the way we run things so the money makes sense and I am not exhausted.”
— Tamicka R., Atlanta, GA
Salon Owner
CEO energy, not babysitting.
— Chris W., Orlando, FL
“My staff used to do whatever they wanted. Now we have structure without killing the vibe. I feel like an actual CEO.”